William E. Dyer ’63

William E. Dyer ’63, of Bluffton, S.C., formerly of New York City; Oct. 16. His business career began with General Foods (N.Y.), where he held various marketing positions. He then joined Pet Inc. He later moved to Pet’s headquarters in St. Louis, Mo., to oversee Pet’s U.S. grocery operations. After seven years with Pet, he returned to New York to become president of Planters. Shortly thereafter, he became president of the U.S. food operations of Standard Brands and then a corporate officer of the company. He left the corporate world in the 1980s and refocused his entrepreneurial energies to consulting for a broad spectrum of privately owned companies. He had an interest in the Indy 500 race that began at an early age and he attended 70 Indy 500 races during his lifetime. In 1992, an opportunity to purchase a marketing company that was dedicated specifically to the business arena of motorsports arose and Barnes Dyer Marketing was created. He sold the business in 1999 and retired to South Carolina in 2000. He enjoyed Scotch, reading the daily newspaper, and traveling. He is survived by his wife, Pamela; two sons; a daughter-in-law; three grandchildren; and two great-granddaughters.